I have been a full-time professional speaker, trainer, coach, and consultant for more than 30 years, with over 2,500 paid keynotes, training, facilitation, and professional development programs. Also, I have worked on over 1,000 coaching and consulting assignments.
Almost every time I deliver a program, someone asks, "How can I do what you do?" and "What does it take to become a speaker, trainer, consultant, and coach?"
For over 20 years, I have been helping people to start their own part-time, full time, or 'side hustle' speaking, training, consulting, and coaching businesses.
If you want a personalized, one to one, step by step, coaching and mentoring program to help you set up your business, drastically cut the learning curve, save lots of money and get on the fast track my Speaking, Training, Consulting and Coaching Mentoring program is for you.
“The best money I ever spent to invest in myself as a speaker was hiring you as a coach”Michael Chaleff
“My income has increased three times in the short time that I have been working with you”Ronald P. Culberson, LCSW, CSP, CPAE, 2012-2013 President of the National Speakers Association
“Arnold’s program can take years off a new speaker’s learning curve.”Michael Schmidtmann, CSP (Certified Speaking Professional) and Past President of the National Speakers Association DC chapter.
If you want to:
If you answered yes, my coaching and mentoring program is for you.
As your mentor and coach, I will provide you with a tailored program and system focusing on your needs, your concerns, and your challenges.
You will get proven business and marketing strategies and an action plan that works. My step by step coaching and systematized approach will save you time, money, and help you to avoid the costly mistakes that can derail your business.
It's like having your own full-time personal business and marketing advisor and strategist at a fraction of the cost. You're never alone!
“Thank you for the amazing training/consulting day. I very much enjoyed it. I am just sorry I didn’t meet you 20 years earlier,”Dorit Ilani, Ph.D.
“I was new in the speaking business and didn’t know where to start. Early on, I made a smart decision. I hired Arnie Sanow to help me get started. It was the best move I made! Arnie coached me through the fundamentals of the business, marketing, contracts, and more. As my business has grown, I’ve continued to work with Arnie to enhance my marketing strategy and tactics. He’s my not so secret weapon”Shelley Row, P.E. MBA, President National Capital Speakers Association
“I have been speaking full time for over 15 years, and one of the best things I ever did was hire Arnold Sanow as a coach”Ray Stractbein, Past President of the National Speakers Association, DC chapter
“I left Arnold Sanow’s class feeling that he’s given me a jumpstart on my career. His talk was brimming with practical advice, and it’s advice that speakers can put into effect immediately. On top of that, his genial delivery makes you feel that he really, REALLY, REALLY cares about you and wants you to succeed”Mrs. Frank Perdue (Mitzi Perdue)
The speaking, training, and coaching business is not an easy business to start and maintain. In these challenging, changing, and competitive times you must have a coach/mentor who knows what works, what doesn't, and who has "been there, done that."
Although others may offer you advice, ask them this simple question, "Have you done this before?" If yes, learn all you can from them. If not, ignore the advice, unless they have been where you want to go.
Don't be fooled; many people may proclaim to be a speaking business coach. Do they have a solid track record? ; Are they booking 100 ++ paid presentations a year? Are they living the lifestyle you want to live in? And are they making the money you want to make?
I will take the guesswork out of running a speaking, training, consulting, and coaching business and be your accountability coach to make sure things get done. We will focus on your needs, challenges, and concerns with real-life, practical, simple to understand, and easy to implement solutions. Plus, I will share everything; nothing will be left out!!
“Thanks for all your help. It has made a HUGE difference and will affect what I do for the rest of my career”.Steven Gaffney, CSP, NSA Million Dollar Speakers Club
“To Mr. Marketing, without you and your mentoring program, neither my business or this book would be a reality.”Robin Webb, Author of Pynch of Thyme
“Thank you so much for your help and support with my new speaking and coaching business. I can’t tell you how helpful your coaching sessions have been in helping me structure my thinking around my business structure and speech topics. Thanks.”Lori Nicolson
“Arnold, thank you for working with me to launch my speaking, training, and coaching business. Because of your valuable advice and counsel to grow, I already see results! I have already booked a high fee speaking and coaching opportunity!”Wendy King
“Arnold, your advice really works! Business is coming to us — In fact, three speakers bureaus just requested information on my services.”Rick Mauer
I am offering you an affordable, easy to understand and proven step by step roadmap and system and the guidance you'll need to feel comfortable and confident in all aspects of this lucrative, fun, satisfying, and exciting business.
I also realize that everyone is different, and no one system works for everyone. Every person has a unique combination of background, expertise, style, and goals. I will help you reach your goals with a tailored program customized for you.
“Thank you again for everything. We feel with 100% certainty that investing in your services was the absolute right decision! I fully believe that things are going to move rather quickly from here on out. You are changing our lives!”Dave Massey
Although there are plenty of books, seminars, and resources about building a speaking and training practice, these alone can't compare to your own personal advisor. I will be available for you for daily inquiries and concerns about presentation skills, pricing, sales, marketing, proposals, networking, reviewing materials, and much more.
And as your profitability and accountability coach, you will never be alone!
“I want to thank you again for a great session. You really have a gift – for turning a seemingly average opportunity into something magical (i.e., more dollars)”Mark Sincevich
“I am following your advice and your step-by-step workbook, and I already have booked several speaking engagements. Thank you!”Roz Trieber
You can call, text, skype, zoom, or email me as much as you want and even every day if you wish. Some clients call daily, others weekly, and some at our scheduled meetings. I promise always to be approachable, eager to speak with you, and willing to get back within the day.
I will also act as an agent for you. I get many requests from those looking for speakers and trainers, and I refer the people in my mentoring and coaching program first!
“Many thanks for an excellent work session! You gave me so many great ideas to spark my speaking business. I was impressed by your wealth of information. My time with you was well spent.”Rick Buckingham
This investment is low enough for anyone serious about building a business and high enough to show me your commitment to making this business work for you. Plus, it is easy to make your money back through increased activity and higher fees. In fact, for many people, your investment will be paid back in one or two speaking, training, coaching, or consulting engagements.
“What do you say to someone who has given you the tools to help others while giving you the opportunity to dramatically increase your income? Thank you from the bottom of my heart.”Ronald Baras
In my one to one six months master program and system, I will work with you on an ongoing basis. You are never alone! You can email and call me as much as you want. I promise to have an answer for you every time.
Here are a few of the questions asked and answered daily. Are some of these your concerns?
These and thousands of other questions come up daily. Some of these take a few minutes for me to answer, and others take hours.
Whatever it takes and no matter how long it takes, I will have an answer for you. I will never give you just a quick explanation, but an in-depth "how-to" solution.
“Arnold, As you know, in coaching, we recognize the power of gratitude. I am grateful to have met you. And I thank my lucky stars that you are my mentor. You are a good role model for me, and a good person: a real mensch. You are truly dedicated, and the “Go-To” guy when it comes to aspiring speakers. Thank you.”Dr. Allan Stafford
“You are the best mentor an aspiring speaker and author could have discovered. Thanks to your guidance, this book is a reality, and my speaking and law firm are growing every day! Thank You … Thank You …“Warmest Regards, Cheryl Frank., JD, CPA. Author of “How To Survive An IRS Attack”
I am only working with a few people in this program, as it can be very time-consuming. Admission is limited, and it is on a first-come, first-serve basis. If you want to stop wasting time, money, energy, and making costly mistakes, this program is for you.
“Arnold’s coaching/mentoring program is like getting an MBA in the speaking/training business. It was a great investment. He provided me with tips, tools, contacts, resources, and real-life solutions to get my business on the fast track. I especially liked his ongoing 1 to 1 coaching. I was never alone. He was always available and got back to me promptly with any questions or concerns. If you are looking for an easy to understand and implement step–by–step roadmap from a super successful speaker/trainer who will share everything, Arnold is the right choice!”Carson Tate, CPO, President Living Simply and Working Simply
Here are the options;
Six months 1 to 1 Master Mentoring and Coaching Program with unlimited support and access. ( Most extensive and popular program) This program will provide you with an accountability partner to make sure you stay on track, a step by step road map, marketing strategies, materials and resources, common questions and concerns answered and everything else listed in this document. Some of the reasons why the six-month unlimited program will work for you include:
You will have an accountability partner to make sure you keep on track and get things done.
You are never alone. One of the reasons people fail is they don't have a partner who knows the ropes, which can save them time, money, and frustration. It's like having your own employee at a fraction of the cost.
There is a cap on your investment. There are no surprises, and you know exactly what is to be spent. There will never be a debate about what is billable.
There is never a "meter" running. You can contact me anytime and not have to worry that you will be charged for every minute, hour, day, or week.
It's hard to know how long it will take for everything we must do to make you succeed. I will spend as much time as necessary to get you on the right track.
The value-based flat fee coaching is the most comfortable and most convenient way to work together. There will never be a debate about what is billable.
If you need to stop the coaching for any reason, we can put a hold on the time left until you are ready to start again.
If you wish to renew after six months, there is a discounted fee for each renewal.
The investment for the value-based unlimited access program is $15,000 for six months. There are no other expenses, and this includes one trip to your location anywhere in the USA or Canada. Prices and costs vary for overseas. You will Plus as a bonus, I will provide you with step by step guidelines to set up the following additional moneymaking opportunities.
1. Mastermind and Peer to Peer Advisory Groups – Facilitate, lead, and deliver this program. All instructions and marketing materials are provided. I will also be available to collaborate with you!
2. Leadership Mastery Program – Sell an ongoing program to help Leaders and Managers excel. All instructions marketing materials provided. I will also collaborate with you!
3. Concierge Program for Companies – Here is a low-cost program to offer companies for continual improvement. I will provide you the template and advertising letter.
If you reside outside the USA, please ask about pricing for the coaching and mentoring program. If you have a partner, there is an additional $4,000 fee to be involved in the coaching and mentoring program.
VIP Weekend 1 to 1 retreat to set up your speaking, training, and coaching business – An extensive weekend retreat (or any two days) at your location to set up your business, provide a step by step, day to day plan and to get you on the fast track. You will also receive up to eight hours of support by phone, email, or zoom. The investment is $7,500, which includes a visit to your location in the USA or Canada. If you have a partner, there is an additional $2,000 fee for them to attend.
Presentations to Go -License my programs for you to deliver – You will get everything you need to provide one or more of my popular programs. Each program I have given has generated at least $500,000 in billings. This complete turnkey system includes the license to reproduce my program and slap your label on it, and sell it as your own. You will also get a workshop leader's guide, word by word template of the program, a master copy of the workbook; PowerPoint slides, sample flyers to promote the program, a short and extended version of the program and a 1 to 1 meeting by phone or in-person to go over the program step by step. There is a one- time flat fee of $9,900 for each "Presentations to Go" program. Plus, there are no additional royalties!
If you sign up for the six-month unlimited access program or the weekend retreat and add a "Presentations to Go" program, the licensing fee for the "Presentations to Go" program is only $7,900 per each session (savings $2,000). If you have a partner working with you, there is an additional $3,000 fee.
“I am so happy that we’re working together – you’re instrumental to my success. I have learned so much from you already and can’t wait to learn more. Thank you for being a part of my team!”Colleen Vossler, Vossler Negotiations
“Arnold, I couldn’t have built my business without you! I am well on my way, and through every step, you have been approachable, available, responsive, and, most of all, you know all the dos and don’ts of the speaking and training business. You are a great coach and mentor,”Steve Weber, aka “Forest Gump.”
I am always happy to talk with you to see if working together makes sense. My coaching and mentoring is not a "get rich quick scheme" but a program and system to build a solid foundation to grow a sustainable business. I will provide you with the pros and cons of my program. I am not out to "hard sell" my coaching program and system if it is not right for you, and there is not a real good chance for your success.
“Thank you for all of your help during the past year. You are terrific, and your support has been outstanding. You are an excellent coach. You are always upbeat, sincere, and professional. I feel very good about my decision to join your mentoring program and that I’ve got much more than I’ve paid for. ”Mary Cadden
“You opened my eyes to many possibilities that never would have occurred to me”Scott Wallace
“My greatest thank you for the wonderful learning experience through your mentoring. Even though I have been speaking for years, I never realized how much more I needed to know. Thanks for filling in all the voids I never knew existed. You are truly the light that I now see at the end of the tunnel”Dr. Gene Charles
“I was recently talking to other speakers (NSA-VA) about how to sort through and make sense of all the offers from people who work with speakers. I told them that my investment with you ten years ago (!) made all the difference in my business, and I think about and do things you taught me all the time. Thanks for being part of my success”Susan Trivers
Other Programs and Services
Speaking for Big $$$ Boot Camps – Intensive sessions with all the tips, tools, and strategies you'll need to get on the fast track. If you get any group of people together from 2 to 200, I will come to your location to deliver a program for you for a flat fee. Contact Arnold for information.
Promotional Copy Writing – Arnold will write a promotional copy for your flyer -$1,000 per flyer. Arnold will also write promotional copy for your website. Please contact me for pricing. Copy-writing is included at no additional fee if you purchase the $15,000 package.
Articles – Arnold will ghostwrite an article for you. $1,000 per article or 5 articles for $4,500.
Presentation Skills Training – Arnold will work with you 1 to 1 or with your group to assist you in improving your presentation and personal presence. This program includes video feedback (optional). If you want to overcome speakers' anxiety, project poise, and professionalism, captivate your listeners, persuade people to act on what you say, touch up your presentation to make it more engaging and humorous, and develop comfort and confidence, this program is for you. Please contact us for pricing. 1 to 1 presentation skills training is included in the $15,000 package
Get Published Now! – To boost your credibility, fame, speaking engagements, and get your name known, Arnold or his associate will write articles or a book for you. Books and articles get you noticed, create speaking opportunities, differentiate and separate you from the crowd and maximize your speaking, training, and coaching fees. Plus, many companies will not consider hiring a speaker who has not written a book.
“As a result of following your suggestions with the evaluation form, etc., I booked a client from the talk I did last week. Thanks for paying for yourself six times over in the first week!!Not bad from just a week after working with you”Sean Carroll
“I want you to know that meeting you and working with you has changed our lives!”Dave and Karen Massey
“Arnold, Not a day goes by that I don’t think about your generosity to help you give me. It is never taken for granted. And I want you to know that. Thank you for being a great mentor and coach.”DW Starr
“I love that you walk your talk! Follow-up is a key component of business success. It will take me a while to digest all that you have said, but I have already a few baby steps. First, I contacted an attorney to work on a licensing agreement and make sure that I have protected my IP. And second, I have sent follow-up emails to the business cards that I had collected in my suit pocket. Trying out Constant Contact is next. I enjoyed our session and have a lot of ideas to implement. I expect our first meeting will not be our last!” Cheers –Jennifer H. Elder, CPA, CMA, CIA, CFF, CGMA, MS
“Arnold Sanow is a dream coach for someone wanting to start and grow a speaking business. I interviewed several coaches before Arnold and was not satisfied. Arnold is a very successful speaker who coaches because he genuinely cares about helping others. This is reflected in several ways: His fees are reasonable and affordable. He really listens and is gently honest in his responses. He helped me look at the topics I really want to talk about, and helped me answer the question, “Is this marketable? Who will buy this? How can you reach them?” And he responds to my phone and email questions with wit and wisdom. As long as Arnold is coaching speakers, he will be my coach. I strongly recommend that you explore this with him – he’ll be straight with you about whether or not he thinks it will work. I would be happy to answer any questions you might have as you make your decision.”Terry Nicoletti
“It’s Thanksgiving week, so that is the perfect time to say, along with Hamlet, “I humbly thank you, sir.” I learned so much in our time together! Thank you for everything. It was a game-changing meeting for me. I’d be delighted to give you a reference or anything else that would be helpful.”Carol Ann Lloyd
"Based on comments and a review of the overall conference evaluations, it was a success. Arnold was a hit!! His scores are the highest of anyone who spoke at the conference."
- Stewart Shaw, Vice President Heery International
"Hands down, I will tell you that your seminar was one of the best I have ever attended. Maybe even the best!"
- Annie Davis, President Alliance of Professional Nanny Agencies
“Arnold was excellent. In fact, his audience size grew substantially on his second day which makes me assume people were talking.”
- Heather Mathews, Meeting Planner, American Bus Association